Isaac MajorFix the process
before you automate it.
I’m Isaac Major. I write about where AI meets the day-to-day reality of running a business, and what it takes to make it actually work.
What I keep coming back to
Principles / 02AI won’t replace your best people. It reveals how much of your business depends on what only they know.
A broken process doesn’t get better when you automate it. AI just scales the confusion faster.
Customers never experience your AI roadmap. They experience the missed follow-up and the bad handoff.
Writing
Everything →New writing is on the way.
Isaac Major on Applied AI
A straight read for the leaders who have to make AI work in their teams. Real examples, honest about what does and doesn’t hold up. A few emails a month, no pitch.
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Salt Lake City, Utah
I’ve spent my career on the operating side of growth, scaling sales, customer experience, and outsourcing teams across global enterprises. Now I write about where AI meets that work.
From lean startups to global enterprises, I’ve seen what makes AI work inside a company and what makes it quietly stall. Usually it comes down to the process and the people who hold the operation together, not the model itself.