The newsletter

Isaac Major on Applied AI

A straight read for the people who have to make AI work inside a team. I write about where AI meets the day-to-day reality of running an operation, what pays off, and what quietly stalls. A few emails a month. No pitch.

What shows up in your inbox

Every issue is one piece of thinking, not a roundup of links. A real example from running an operation, an argument about where AI belongs in it and where it doesn't, written plainly and honest about the parts I'm still working out.

If a stretch goes by without something worth sending, nothing shows up. That's the deal.

Who it's for

Owners, CEOs, COOs, and CIOs, and the operating leaders who own a number and a team. The people who have to decide whether AI is worth real money and real change, usually without a research team to lean on. If you've sat through a meeting where "we need an AI strategy" went unquestioned and undefined, you're who I write for.

It's probably not for you if you want prompt tips, model benchmarks, or someone to promise AI will 10x your business. It won't, and I won't tell you it will.

Who's writing this

I'm Isaac Major. I spent my career on the operating side of growth, scaling sales, customer experience, and outsourcing teams across global enterprises. Now I write about where AI meets that work, and help a few companies get it to pay off in the operation instead of the press release. When I'm not sure about something, I say so.

Read one before you decide

The first issues are being written now. Everything gets published in the open at the writing page as it ships, so you can always read one before you decide.

The fine print

How often?: A few times a month, whenever there's something worth sending. I'd rather skip a week than waste yours.
What does it cost?: Nothing. No paid tier, and no upsell waiting a few issues in.
Will you pitch me?: No sponsors, no ads, no funnel. If I find something genuinely useful to you, whether it's a tool, a resource, or my own work, I'll share it and be plain about what it is. That's the only pitch you'll get.
Can I reply?: Yes, and it comes straight to me. It's a small list and a real inbox, so I read what you send.

Start with the next issue

The next one goes out when it's ready. Make the call with better information than a feed gives you.